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Cracker Barrel shed almost $100 million in market value Thursday after its stock plunged following the release of a new logo. The new design eliminates a longstanding drawing of an overall-clad man leaning against a barrel, in favor of a cleaner logo featuring just the chain's name. CBS News' Jo Ling Kent breaks down the situation. https://cbsn.ws/3HO8Dwt | CBS News
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123K views · 1.5K reactions | Cracker Barrel is facing backlash after unveiling a new logo that removed the iconic image of “Uncle Herschel” sitting beside a barrel. Critics are saying the restaurant chain stripped away the brand’s vintage charm and are even calling for boycotts. https://cbsn.ws/4mAyl73 | CBS Mornings | Facebook
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123K views · 1.5K reactions | Cracker Barrel is facing backlash …
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Cracker Barrel is reversing course, reverting to the 55-year-old company’s "Old Timer" logo, featuring an image of Uncle Herschel and a barrel, after a week of backlash from customers, conservative commentators and even President Trump over a simplified logo that only used the restaurant chain’s name. The company’s shares jumped by 7% Tuesday night, after it announced its decision. https://cbsn.ws/41q55Hy | CBS Mornings
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Cracker Barrel is reversing course, reverting to the 55-year-old compa…
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204K views · 3.5K reactions | Real-life so-called “treasure finders” found more than 1,000 silver and gold coins in the remnants of a Spanish fleet that sank more than 300 years ago off the coast of Florida. The once-in-a-lifetime discovery is valued at about $1 million. https://cbsn.ws/3Kw8TkW | CBS Mornings | Facebook
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