Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation ...

The advertising legend, who is set to headline Marketing Week’s Festival of Marketing next month, believes marketers are too ...

The digital advertising industry has grown 10 times faster than the overall UK economy in the last four years, according to ...

Despite sales dipping group-wide, JD’s brand awareness was boosted by “sharper marketing activations”, as the retailer “accelerated its shift” to AI.

Chris Thorne believes marketing’s “tight” relationship with its product teams has been key to the consumer insight that led to its Beats 360 product launch.

Creating and capturing demand in the new era of Search AI is changing when and how brands influence consumer decisions. As queries become longer and ...

Former OVO top marketer Alice Tendler has been tasked with “literally laying the foundations” as CMO of utilities startup ...

Chris Thorne believes marketing’s “tight” relationship with its product teams has been key to the consumer insight that led to its Beats 360 product launch.

Chris Thorne believes marketing’s “tight” relationship with its product teams has been key to the consumer insight that led to its Beats 360 product launch.

In the next edition of When Theory Meets Tuesday, former Aldi marketing director Kyrsten Halley suggests financial fluency is ...

PayPal has appointed Antonio Lucio as chief marketing and corporate affairs officer, as part of a wide-ranging reorganisation designed to revive growth and simplify its business. As part of the ...

In the latest episode of The Lowdown, Festival of Marketing speakers share their advice for marketers navigating a confidence ...