Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. One of the more frustrating lessons learned by every data scientist ...

Conclusive research is a structured data collection technique that provides detailed, factual information that's useful in decision-making. Descriptive marketing research is a form of conclusive ...

Clinical trials are well-controlled and designed experiments that aim to prove that an Investigational Medicinal Product (IMP) is effective. Clinical trial data is submitted to the national health ...