Service marketing has always been a tough area for dealerships, it becomes almost impossible to reach the right people at the right time.

As far as digital marketing is concerned, the home services industry has been a later adopter than most. Considering the personal nature of the products and services sold in this industry, it makes ...

Find out more about Microsoft's new advertising pilot program for third-party government service providers, including eligible services and how to apply. Microsoft has launched a new advertising pilot ...

NEW YORK — Home Depot continues to expand the capabilities of its retail media network as the channel surges amid investment from competitors in the retail vertical and beyond. The home improvement ...

Welcome to our seventh annual “CRM Top 100” issue, where we highlight the hottest trends and technologies in the three pillars of CRM—customer service, marketing, and sales—as well as the 100 leading ...

Customer service and marketing go together in many ways that help communications professionals. By leveraging both, this creates a great customer experience. It also helps the brand’s reputation stay ...

When there are revenue headwinds and economic uncertainty, CFOs put a lot of attention on budgets and expenses. During tough times, reducing marketing headcount and media spend is a standard ...

Founded in 2008, Girard Media LLC is a full-service marketing and media agency headquartered in St. Petersburg, Florida. The firm specializes in building adaptive growth systems that integrate ...