“On TV And Video” is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Sorosh Tavakoli, senior vice president of ad tech at Ooyala. In search ...
Header bidding has become the de facto approach to programmatic ad auctions since it was introduced in 2014. When a user visits a webpage, header-bidding auctions occur in real time as a page loads, ...
Client-side or server-side? Ask five streaming ad tech experts, and you’ll get six opinions. In this clip from Streaming Media NYC, Streaming Media’s Nadine Krefetz asks execs from Roku, Paramount, ...
Learn more about SSAI at Streaming Media East. See complete videos and other highlights from Streaming Media West Connect on Streaming Media's YouTube channel. Read the complete transcript of this ...
No matter what type of Java development you do, from server side or client side programming to consumer or enterprise apps, mobile is probably changing the way you do your job. There's just no getting ...
With so much progress made virtualizing servers, many observers say it’s time to turn our attention to the desktop. But is it better to use client-side or server-side hypervisors? Hypervisors have, at ...
Faster webpage loading times play a big part in user experience and SEO, with page load speed a key determining factor for Google’s algorithm. A front-end web developer must decide the best way to ...
Community driven content discussing all aspects of software development from DevOps to design patterns. Client-side rendering technologies like React and Angular use the processor on the client device ...
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