SAN FRANCISCO (KRON) — The Golden State Warriors have unveiled a new secondary logo and Statement Edition uniform ahead of the 2024-25 season. The logo and uniform were announced on Wednesday. The new ...

The Louisville Bats launched a new secondary logo last month ahead of the team's 25th season of baseball at Louisville Slugger Field. The design pulls inspiration from the city of Louisville, the ...

VERMILLION, S.D. (USD) — The University of South Dakota and USD Department of Athletics unveiled a new secondary logo for the South Dakota Coyotes Thursday evening. Its sleek design, depicting the ...

The Indianapolis Colts are switching up their secondary logo and wordmark. The Colts secondary logo, according to the team, "provides an evolved, more modern look," and the inside of the "C" features ...

The Duke Blue Devils are honoring their city with a new secondary logo. Duke worked with WME Sports to design a secondary logo and revealed the results on Monday. The iconic Blue Devil, who is ...

HOUSTON, Texas (KLTV) - The Houston Texans have released a closet full of new uniform designs, which the team shared multiple images and video of Tuesday so fans can get a closer look at all the new ...

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...