First off, what is a perm? A perm (short for permanent hairstyle) uses chemicals to change the texture of your hair. The process involves breaking down the molecular bonds in each strand and resetting ...

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I’ve wanted a perm for years now, but with the amount of damage my hair went through with multiple bleaching sessions (I had a pastel pink phase), I had to wait until I had a full head of virgin hair.

Perms aren't what they used to be in the '80s. Rather than crunchy, back-combed spirals that will poof out into a frizzy ball, perms are offering easy beach waves that look air dried and salt-sprayed.

Which hair perm kit is best? A hair perm, short for permanent, is one of the easiest ways to change the look of your hair and keep it changed. While the perms’ peak popularity has passed, they’re ...

The shared nostalgic moment of walking down the beauty supply aisles past the hair rollers, the jars of Blue Magic, braiding hair, and barretts, but stopping in front of the boxes with all the pretty ...

"I wanted to create a neat and even way to apply perm solution to the roots of hair without hassle and mess," said an ...

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A hair perm kit makes it easy to transform straight hair into soft, natural waves or even tight curls. A perm is a hair styling treatment that adds body and texture to even the straightest hair and it ...