Paramount Global has quietly hit the “undo” button on the brand name for its premium Paramount Plus streaming tier. After more than a year of marketing the premium tier as “Paramount Plus with ...
Paramount Global has quietly erased Showtime from the name of its top-tier streaming package. On June 23, Paramount informed subscribers that the name of its ad-free plan is no longer Paramount+ With ...
Both the linear Showtime channel and the premium version of Paramount+ will be rebranded as CEO Bob Bakish acknowledges "uncertainty" for staff, and company seeks to focus on shows with "franchise" ...
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