Oreo is teaming up with a well-known television personality for the brand’s first Super Bowl commercial in more than a decade. The new ad, which is also only the second Oreo ad to ever air during the ...

The creme-filled cookie is planning a Super Bowl ad a decade after its famous "You can still dunk in the dark" tweet. By Alex Weprin Senior Editor A decade after its infamous “You can still dunk in ...

LAS VEGAS — Stuck between two choices? Flipping a coin to make a decision is out, and twisting an OREO is in. In a new ad that will air during the Super Bowl, the iconic chocolate sandwich cookie is ...

Are you a print subscriber? Activate your account. 1 hour 21 min ago By Tim Nudd - 3 hours 51 min ago By Ewan Larkin - 5 hours 51 min ago By Eric Bergner - 5 hours 51 min ago By Lartease Tiffith - 6 ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Oreo is promoting its cookie collaboration with Post ...

Dirk Van de Put said he wants agencies to prove their worth. He's also critical of digital media, saying there's a lot of waste in advertising.

An Oreo cookie marketing campaign delivered almost twice the user interaction with mobile ad units that focused on swiping, tapping and scrolling compared to standard mobile banner ads, according to a ...