Today’s shoppers demand convenient, streamlined and consistent experiences across all channels. For brands, that means turning to omnichannel strategies. In recent years, an omnichannel approach to ...
Opinions expressed by Entrepreneur contributors are their own. A Google report, The New Multi-screen World: Understanding Cross-Platform Consumer Behavior showed that 90 percent of consumers surveyed ...
Shopping habits are rapidly evolving as the penetration of digital technology increasingly blurs the line between virtual and real-world experiences. In fact, today's consumers peruse up to 10 sources ...
CEO of Bidease, an AdTech startup on a mission to bring fully transparent, value-driven advertising to the mobile world. The life of a modern consumer is extremely fast-paced. They are active, mobile ...