In the last blog post I laid out the reasons why independent news media organizations need to hire their own salespeople. This way they avoid giving up ad revenue to tech platforms. They also offer ...

Between tight ad space, unreadable algorithms and random account bans, it’s getting tough for businesses that rely on Facebook advertising in 2022. All these issues are making it harder for businesses ...

Native advertising blends seamlessly with content, offering a natural and non-intrusive way to engage viewers. Unlike traditional ads, native videos integrate into the platform’s user experience, ...