Over the past few months, we’ve seen debacles with concert tickets and airlines. This is a nightmare for those affected and for the reputations of the companies involved. We saw public responses from ...
Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...
As anesthesia practices have evolved over the years, it has become increasingly more important to maintain a high level of customer service to maintain relationships with both the patient and ...
With customers’ needs changing, so does their relationship with brands and the customer journey. Here’s how organizations can keep people loyal. The customer journey doesn’t end once a brand has ...
One-size-fits-all customer experience playbooks don’t exist — and for good reason. Every business has distinct customers with distinct feelings, needs and preferences. It’s up to you to define what ...
Consider the question: Who is your customer? Simple in theory, but harder in practice as organizations continue to build their customer personas in siloes. It's hard for marketing leaders to admit ...
Opinions expressed by Entrepreneur contributors are their own. If you’re in the professional services industry, take a step back and watch what’s happening in the banking industry right now. As of ...
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