Email marketing has been around for quite some time, and it’s an effective marketing tool. A study by DMA.org.uk found that for every $1 spent on email marketing, the average return on investment is ...

Sending personalized emails directly from Microsoft Excel using Power Automate can significantly enhance your communication efficiency and productivity. This comprehensive guide will walk you through ...

Banks, insurance companies, retailers and software providers often contact customers by email. They can’t afford to send irrelevant or ill-timed messages. Here’s a guide to sending personalized emails ...

Have you ever wished Excel could do more than crunch numbers and organize data? Imagine generating polished PDFs or sending out personalized emails—directly from your spreadsheet—without needing to ...

Consumers receive many emails from brands every day. How does a brand stand out? With personalization. Here are five ways to use subscriber data to personalize your emails.

Personalization is key to effective cold emailing, but doing it wrong can make your emails feel insincere or even drive people away. In an analysis of over five million emails, I found that ...