Corporate reputation now has measurable value: companies with strong reputations can realize as much as 4.78% in additional unexpected annual shareholder returns, creating a global "Reputation Economy ...

Corporate reputation has emerged as a measurable financial asset, with a new study by global communications firm Burson ...

Your corporate reputation isn’t incidental, and a positive reputation isn’t likely to spring up overnight. It’s something that takes time to build, nurture and protect. Building and safeguarding your ...

Nikita Prokhorov is co-founder and managing director of Reputation House, a marketing and communication expert, public speaker and author. Today, access to information is unlimited, and news spreads ...

Jagruti Kirloskar, a seasoned Brand & Communications Leader explores how fleeting viral moments are reshaping brand ...

Ganapathy Viswanathan, Independent Communication Consultant and author, gives a closer look on why trust is the make-or-break ...

Nearly 60% of physicians say disease-specific leadership and corporate reputation are the most influential factors regarding which medicine they choose to prescribe to patients. The latest Brands in ...

Roche was ranked first for corporate reputation in the field of rare disease by patient groups surveyed for PatientView’s annual report. The Swiss pharma giant topped rivals BioMarin and Amgen, who ...

While customer service and marketing often take center stage in reputation strategies, your document management strategy should not be underestimated. A robust digital document management system can ...

The study finds that in sectors like aerospace and energy, reputation gains are being driven more by governance and workplace ...