Whether you love sharing the Elf on the Shelf tradition with your family or you're reluctant to introduce it to your children, you can't deny the power of this one particular little elf. Her name is ...

We commiserate with parents and other family members who are “helping” the Elf on the Shelf hanging around their homes this month. Keeping an eye on that sneaky little one can be exhausting. However, ...

Since his big debut 10 years ago, parents have gone above and beyond to think up cute and clever antics for the Elf on the Shelf to get into. This year, one dad managed to make everyone's favorite elf ...

A young girl is getting her Christmas wish this year thanks to one of Santa’s helpers. Young Emily, age four, is deaf and uses British Sign Language (BSL) to communicate. Her mother, Tanya Andrews, ...

Courtesy photo James Conklin, 8 months old, has his photo taken while dressed as the Elf on the Shelf. His mother, Angela, has been taking a photo of him in the costume each day since the start of ...