Meta delivered a standout Q2 with 22% YoY revenue growth, beating forecasts despite tariff concerns and advertiser fickleness. Ad system innovations—Andrometa, GEM, and Lattice—drove higher conversion ...

Google Ads quietly rolls out a powerful new AI model that is better able to catch policy violations and malicious activity.

Scam ads on Facebook have evolved beyond the days of misspelled headlines and sketchy product photos. Today, many are powered by artificial intelligence, fueled by deepfake technology and distributed ...

Meta is encouraging advertisers to integrate Google Analytics with its ad platform, offering early access to ad system updates that have shown a boost in conversions. Details. Meta says setting up the ...

The new advertisement system adopted by Google requires consumers to manually turn off Chrome ad topics in case they want to be assured of maximum privacy. Chrome ...